Category

Production, Campaign

Software

Photoshop, Illustrator, InDesign, Figma

Components

Logo, Package, Booklet, Poster, App, Website, Swags

GREENER GEORGIA, led by SCAD students, combats global warming by targeting deforestation. Our goal is a 15% increase in Georgia's forests within five years and a reduction in deforestation by advocating sustainable materials in SCAD-designed products and events. This initiative underscores our commitment to a sustainable future.

Harnessing discarded paper and seeds, we've pioneered the creation of handcrafted recycled paper, which has been fashioned into booklets and seed packages. These eco-friendly products encourage users to replant and extend their usefulness. The designs, steeped in earthy hues, invoke feelings of serenity and warmth. To complement our efforts, we've also introduced a dedicated website and app, providing an avenue for seed buying and insights into our initiative.